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Label Ishana

Ishana's organic fashion label is transformative and versatile. The project is a collaboration with Swati Khaitan.

The brand was developed using vintage elements mixed with earthy colours. The copy for the collaterals is one of the most fun parts of the brand where we've introduced each garment with a playful comment or compliment. 

Brand Focus - Creative Direction, Identity Design, Packaging, Editorial, Copywriting

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"Beauty is the harmony of purpose and form"

"Beauty is the harmony of purpose and form"

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